Being featured in Best Law Firms' print publication highlights your firm’s expertise and reputation. You can expand this recognition by linking your print feature to online strategies, helping your firm reach a wider audience and boost its visibility on digital platforms.

Print ads elicit a 20% greater motivational response—even more so if appealing to more senses beyond touch.¹

While the digital age has revolutionized marketing, print media remains a powerful tool, particularly in the legal industry.

The Power of Print

TANGIBLE AND MEMORABLE

Unlike digital ads, print creates a lasting impression that sticks with your audience. Display them in your office, include them in mailers, or share them at events to ensure your firm’s achievements leave a memorable impact.

Print showcases your firm’s professionalism and expertise in a way that resonates with clients. Its physical presence reinforces trust and ensures your message feels credible and impactful.

82% of consumers trust print ads the most when making a purchasing decision.²

Integrated Print and Digital Exposure

PRINT PUBLICATION

Your firm’s presence in the print edition is distributed to state-wide subscribers of The Wall Street Journal, reaches General Counsel, C-Level Executives at Fortune 1000 companies and select firms with Best Law Firms rankings for 2025. This targeted approach builds credibility and boosts referrals. The print format complements your marketing strategy by offering a tangible touchpoint during client consultations or events, extending the visibility of your achievements.

Integrating print and digital ads enhances the effectiveness of online campaigns by 400%.⁴

The print publication will also be available online at BestLawFirms.com, giving your ad maximum exposure. By linking directly to banner advertisements and your website, this seamless integration encourages potential clients to learn more or contact your firm. Sharing the online edition on social media enhances audience engagement and drives traffic, combining the strengths of both print and digital channels to connect with high-value clients.