Best Lawyers Business Edition The Global Issue Media Kit

Appearing in Best Lawyers' Business Edition: The Global Issue highlights your firm’s expertise and reputation. By integrating your print feature with online strategies, you can broaden this recognition, enabling your firm to reach a larger audience and enhance its visibility across digital platforms.

Print ads elicit a 20% greater motivational response—even more so if appealing to more senses beyond touch.¹

While the digital age has revolutionized marketing, print media continues to be a formidable asset, especially within the legal sector.

The Power of Print

Tangible and Memorable
Unlike digital advertisements, print leaves a lasting impression that remains with your audience. Display them in your office, incorporate them into mailers or distribute them at events to ensure your firm’s accomplishments make a memorable impact.

Establishing Trust and Credibility

Print highlights your firm’s professionalism and expertise in a manner that resonates with clients. Its tangible nature reinforces trust and ensures your message appears credible and impactful.

82% of consumers trust print ads the most when making a purchasing decision.²

Targeted Reach

Print is an effective way to target specific demographics and geographic locations, allowing you to better reach and engage with your target audience, maximizing your marketing efforts.

Marketing Advantage

Incorporating print into your strategy sets your firm apart from competitors relying solely on digital marketing. This unique blend of approaches highlights your dedication to standing out and delivering a professional image.

Highlight Your Firm with Impactful, Relevant Content

Trending Topics
Engaging editorial illuminates the trends and lawyers driving global legal news, such as:

How new laws impact international business and law
How legal business developments are shaping the future

Global Coverage
This edition will include the award information for all Best Lawyers and Best Lawyers: Ones to Watch honorees from the most recent editions in Australia, Austria, Brazil, Canada, Chile, Colombia, France, Germany, Japan, Mexico, New Zealand, Peru, Portugal, Puerto Rico, Singapore, South Africa, Spain and Switzerland.

Print readers often spend 20 minutes or more with their publication, while visitors to digital news sites typically stay for less than five minutes.³

Enhanced Brand Visibility
Content from the print edition is prominently showcased on bestlawyers.com, bolstering search engine rankings (SEO) and elevating your firm's visibility to prospective clients.

Integrated Print and Digital Exposure

Print Publication
Your firm’s presence in the print edition reaches fellow Best Lawyers honorees in the United States and 100% of Fortune 500 companies. This strategic targeting enhances credibility and increases referrals. The print format supports your marketing strategy by providing a physical touchpoint during client meetings or events, thereby broadening the reach of your accomplishments.

The integration of print and digital advertisements amplifies the efficacy of online campaigns by 400%.⁴

Digital Platform

The print publication will also be available online at BestLawyers.com, giving your ad maximum exposure. By linking directly to banner advertisements and your website, this seamless integration encourages potential clients to learn more or contact your firm. Promoting the online edition through social media significantly boosts audience engagement and increases traffic, effectively merging the advantages of both print and digital mediums to reach and connect with high-value clients.

Review Our Advertising Options

2-Page Spread

16" x 10.5"

Full Page

8" x 10.5"

Half Page

vertical: 3.5" x 9.75" | horizontal: 7.25" x 4.75"

Quarter Page

3.5" x 4.75"

Enhanced Listing

*Per recognized lawyer; up to 3 practice areas

Our Publication Timeline

July 18
July 30
August 13
August 27
October 20

July 18

July 18

Reservation Deadline for Discounted Rates

Connect with your Best Lawyers representative or request advertising pricing by Friday, July 18, 2025 to receive 10% discount on your total purchase.

July 30

July 30

Final Deadline for Advertising Space

Secure your spot by Wednesday, July 30, 2025 to be included in the print publication. Reach out to your Best Lawyers representative or request more information for your advertisement placement.

August 13

August 13

Advertising Materials Due

Best Lawyers' production team will contact you with detailed instructions on the materials required for your advertisement. Please ensure all components are submitted by the specified deadline.

August 27

August 27

Advertisement Review Process

Your firm will have the opportunity to review and make final edits to your advertisement elements with our production team.

October 20

October 20

Publication Launch Date

On Monday, October 20, 2025, the publication will go live, be actively promoted and prominently feature your ad in print distribution to Fortune 500 companies.

Need Assistance? We’re Here to Help

If you have questions or need support, your Best Lawyers representative is ready to guide you. Ask about our year-round content and advertising opportunities.

Learn More

2025 Best Lawyers Business Edition:The Global Issue

Enhance Your Positioning Among Top Legal Experts

Print ads elicit a 20% greater motivational response—even more so if appealing to more senses beyond touch.1

The Power of Print

82% of consumers trust print ads the most when making a purchasing decision.2

Interested in Additional Opportunities?

Highlight Your Firm with Impactful, Relevant Content

Print readers often spend 20 minutes or more with their publication, while visitors to digital news sites typically stay for less than five minutes.3